Mission: Accessible

Comedian Rosie Jones went on a mission to discover how inclusive and accessible travel in the UK can be, accompanied by a fellow comedian.

Heading across England, Scotland and Wales to stress-test exciting hot spots, adventure activities and notoriously inaccessible locations, Rosie along with Channel 4 put together a guide to taking short and accessible breaks in the UK.

Working with the Channel 4 commercial team and Visit Britain, we had a number of creative social assets created with accompanying copy to help promote the show, and each episode as it was released.

We wanted to ensure that each social platform was catered for and had almost 30 pieces of content made for the 4 episodes, all subtitled to ensure accessibility was considered at all points.